Sales · scenario 3 of 5

Follow-ups that happen without anyone remembering

I build follow-up that starts from a real event, such as an offer sent, and stops the moment the customer answers.

How it works

  1. 01 · Event

    Something happened

    An offer went out, an invoice was issued or a customer went quiet.

  2. 02 · Data

    Deal state only

    Stage, last contact and the open item; not the full correspondence.

  3. 03 · AI

    Next step chosen

    The AI decides what comes next: an email, an SMS, a task for the rep, or nothing.

  4. 04 · Action

    Sent or assigned

    The message goes out in your wording, or the rep gets a task with context.

  5. 05 · Check

    A reply stops it

    When the customer answers or the deal moves, the sequence ends.

  6. 06 · Human

    Rep takes over

    Questions, objections and price talks go straight to the rep.

What you get

  • No offer sits unanswered because someone was on holiday.
  • A customer who already replied never gets a reminder.
  • Reps see only the deals that need a person.

Example

A tradesman's business sends an offer for a new bathroom. With no reply after the agreed days, the customer gets a short question in the owner's tone. They ask for a date, the sequence stops, the office gets a task.

Privacy by design

The AI sees the deal's status and the open item, not the mailbox. Messages start only from a concrete event. The CRM keeps the outcome: answered, stopped or handed over.

Typical stack

CRM API · email and SMS gateways · LLM for classifying replies · n8n or Python workflows

Built into what you already run: your CRM, telephony, n8n instance or cloud stay in place. I can also take over an existing workflow or join a running project.

Describe what slows you down.

You get back what to automate first — and what not to.

Have a defined project already? Send the brief.